Every Mural Client is Different—and Your Pitch Should Be Too: 6 Client Types and What Each One Really Wants
Not all mural clients are created equal—and if you’re pitching the same way every time, you’re missing out.
Whether you're talking to a school, a business, or a city official, each one has different goals, values, and reasons to say yes. In this blog, I break down 6 of the most common mural client types and show you exactly how to approach each one with confidence, clarity, and impact.
If you’ve ever wondered what to say, how to position your work, or how to stand out as a muralist, this is the blueprint.
Why Every Muralist Needs to Start Writing Press Releases
Leverage your murals for more visibility, credibility, and long-term opportunity.
If your marketing strategy stops at a final photo on Instagram, you're leaving major momentum on the table. A press release isn’t just about hype—it’s a powerful tool that helps you get media coverage, attract sponsors, build partnerships, and position yourself as a serious creative professional.
In this blog, I’ll break down exactly how and why to use press releases before and after your mural projects—and how we used one to amplify our recent collaboration with the Baltimore Ravens.
The Difference Between a Hobbyist and a Professional Muralist
Thousands of artists have talent — but not all of them build thriving careers. So what separates muralists who get paid, booked, and recognized from those still waiting to be discovered?
It’s not luck.
It’s not connections.
It’s identity.
In this post, Brandon Bell breaks down the 5 key mindset and workflow shifts that turn a muralist from a hobbyist into a true creative professional — with real-world takeaways you can act on today.
Reaching New Horizons: Transitioning from Home or Studio Artist to Public Art Muralist
This blog outlines essential steps for aspiring artists to accelerate their careers as muralists, emphasizing the importance of technical skill development, studying mural art history, building a diverse portfolio, networking, volunteering, researching opportunities, and continuing education. It encourages artists to pursue their passion for mural art while providing practical guidance for success in the field.
Unlocking Your Potential: How Artists Can Transition into Successful Muralists
This blog outlines essential steps for aspiring artists to accelerate their careers as muralists, emphasizing the importance of technical skill development, studying mural art history, building a diverse portfolio, networking, volunteering, researching opportunities, and continuing education. It encourages artists to pursue their passion for mural art while providing practical guidance for success in the field.